The Synthetic & Rayon Textiles Export Promotion Council

MARKET WATCH 29 NOVEMBER, 2023

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INTERNATIONAL

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Grasim Industries – VFY business leads the charge in sustainable textile mfg.

In a resounding victory for sustainable business practices, Grasim Industries Limited's Viscose Filament Yarn (VFY) manufacturing unit in Veraval, Gujarat, has emerged as a trailblazer, securing top honours in the EU BREF Assessment conducted by Sustainable Textile Solutions on September 20th and 21st, 2023, according to a press communique released by the company. The company informed that the assessment, a rigorous evaluation of adherence to the European Union's Best Available Techniques Reference Document (EU BREF) standards for VFY production, placed Grasim Industries at the forefront of environmentally responsible textile manufacturing. As the largest VFY manufacturer in India, Grasim's success is a testament to its unwavering commitment to sustainability. The assessment also applauded Grasim Industries – VFY Business' proactive measures in environmental impact control. This achievement underscores Grasim's commitment to adopting cuttingedge technologies for sustainable manufacturing. The report commends Grasim Industries for its strategic focus on energy efficiency, with various projects aimed at reducing energy consumption across different divisions. These initiatives, combined with the company's current energy intensity levels well within the EU BREF range, highlight Grasim's proactive approach towards minimizing its environmental impact. Grasim Industries is not only conforming to the most stringent international standards but is also proactively reducing its environmental footprint. A notable initiative includes the ongoing project to utilize sea water through reverse osmosis, aiming to reduce reliance on freshwater sources and positioning the company as a forward-thinking industry leader. A key highlight was the company's commitment to traceability, validated by Forest Stewardship Council (FSC) certification, ensuring raw materials are responsibly sourced from well-managed forests. This recognition positions Grasim VFY Business as a leader dedicated to the entire lifecycle of its products. In conclusion, Grasim Industries Limited's – VFY Business triumph in the EU BREF Assessment is a ground breaking achievement, setting new standards in environmental responsibility. As the textile industry looks towards a greener and more sustainable future, Grasim Industries – VFY Business leads the way, proving that sustainability and industry leadership go hand in hand.

Source: Tecoya Trend

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India's bilateral FTA with Singapore and as part of Asean needs to be studied together: GTRI

Think-tank GTRI on Sunday suggested that the government study the bilateral free trade agreement with Singapore and as part of the Asean bloc together while reviewing its trade pact with the 10- nation grouping. Singapore is a member of 10-nation Asean bloc with which India has a free trade agreement in goods since 2010. Separately, India also implemented a comprehensive free trade agreement (FTA) with Singapore in 2005. The Global Trade Research Initiative (GTRI) also suggested a similar exercise with Thailand, another member of Association of Southeast Asian Nations (Asean). India signed a limited free trade pact with Thailand in 2006. These suggestions assume significance as India and Asean have agreed to review their trade pact and are aiming to conclude the exercise by 2025. Asean members are Brunei Darussalam, Cambodia, Indonesia, Lao PDR, Malaysia, Myanmar, the Philippines, Singapore, Thailand, Vietnam. Out of these, five countries - Indonesia, Singapore, Malaysia, Thailand, Vietnam - account for 92.7 per cent of India's exports and 97.4 per cent imports from Asean. India's export to Asean was USD 19.1 billion in 2008-09 and it increased to USD 44 billion in 2022-23. On the other hand, imports from the 10-nation bloc rose to USD 87.6 billion in the last fiscal as against USD 26.2 billion in 2008- 09. "India has a separate FTA with Singapore with more relaxed rules of origin of products. The two FTAs may be studied together. India has a separate FTA with Thailand called early harvest scheme (EHS) with relaxed rules of origin than what India-Asean FTA offers. Substantial imports may be happening through EHS. The two FTAs may be studied together," GTRI said in its report. With Indonesia, the report said that in 2022-23, India imported a total of USD 28.8 billion worth of goods and the primary imports included coal (USD 14.4 billion), which consisted of both steam coal (USD 13.7 billion) and coking coal (USD 0.7 billion). Additionally, India imported palm oil worth USD 5.6 billion and copper ore worth USD 0.9 billion from Indonesia. These products are needed by India, most imports take place at MFN (most favoured nation) zero duty, it said adding the FTA review may not be helpful to cut such imports. "Coal imports have increased by 121 per cent in the past one year alone and most coal is steam coal, available in abundance in India. India should focus on using local coal. Offering MSP (minimum support price) on mustard and other similar oils will cut domestic prices and wean people away from inferior palm oil gradually," GTRI Co-Founder Ajay Srivastava said. With Singapore, the report said that electronics constituted a significant portion of imports, totalling USD 7.2 billion in the last fiscal, including computers (USD 1.7 billion) and integrated circuits (USD 1.5 billion). Other notable imports included plastics, iron and steel, gold, and a smaller amount of fertilizers. "Singapore does not produce coal, iron, steel, or fertilizers. Firms may be transhipping these from Singapore. But this adds to cost and is bad business. Such imports must be out of the FTA, but need investigation why they are happening in the first place. Rules of Origins may be checked for use of value addition norms for electronics products, gold etc," he said. Further the country's imports from Malaysia stood at USD 12.7 billion in 2022- 23 and the main goods included palm oil (USD 3.5 billion), petroleum products (USD 3.2 billion), and electronics (USD 2.2 billion) and most of these imports are commodities needed by India and the FTA review may not be helpful to cut most of such imports, GTRI said.

Source: Economic Times

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Manmade Fibre Exports to Rise 75% by2030: Industry

Buoyed by the Production Linked Incentive (PLI) scheme and free trade agreements with the UAE and Australia, the industry expects India’s exports of manmade fibre (MMF) textiles to increase 75% to $11.4 billion in 2030 from around $6.5 billion in 2021-22 India is the second largest producer of MMF after China. Curtains, drapes and interior blinds, curtain or bed valances of synthetic fibres, tents of synthetic fibres and tarpaulins are some of the products which can drive this growth “Technical textiles is a sunrise sector and the future of this industry,” said a government official, adding that ambitious targets have been set for it Currently, MMF dominates global textile fibre consumption, with a 72% share, while natural fibre accounts for 28%. The share of MMF has been steadily increasing due to the inherent limitations of growth of cotton and other natural fibres. The industry’s vision includes tapping new markets such as Vietnam, Japan, China and Poland, besides the existing ones, including the US, Turkey, the UK and Brazil, where India has about 5% share in exports of MMF textiles. The plan is also to improve capacities of filament-based woven and knitted fabrics and processing of man-made filament yarn based fabrics. “Manmade fibre textiles are environment friendly and sustainable as they require less water compared to cotton textiles, are cheaper and more value addition can be done on them,” said Bhadresh Dodhia, chairman, Synthetic & Rayon Textiles Export Promotion Council. The council has prepared the vision. Dodhia added that technical textiles are largely made of MMF and changing lifestyles, concern for safety and health will lead to more use of technical textiles. India maintained its exports share in global trade of MMF textiles at 3.4% from 2016-2021, but the challenge emanates from Bangladesh, Turkey, Cambodia, Vietnam, Pakistan and African countries enjoying duty-free access to all the major markets such as the EU and the US while Indian products attract 10-34% duty. As per the Confederation of Indian Textile Industry, globally, MMF products have about 55% share in global textile trade.

Source: Economic Times

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PLI and FTAs to Give Fillip to Manmade Fibre Textile Exports

The twenty-first-century ushers in an era of unprecedented change that will affect every aspect of life as we know it. Among the many domains in flux, public administration is a vital domain where the digital revolution is having a significant impact. What was once a giant mired in traditional processes has begun to untangle itself, embracing a network of digital threads that are redefining its internal workings and reinventing its public interface. Redefining Governance Through Digital Transformation in Public Policy In public policy, digital transformation entails more than just a shift in technologies or techniques. Rather, it represents a cultural revolution that requires governments to constantly innovate and adapt to rapid societal changes. This shift is the outcome of the convergence of modern technology, big data, and artificial intelligence, all of which are disrupting traditional policy-making procedures. The importance of digital transformation in public policy is no more a pipe dream, but a practical reality with a worldwide reach. From Estonia's pioneering eResidency program to India's ambitious Digital India plan, governments are riding the wave of digital transformation to modernise procedures, deliver citizen-centric services, and affect policy outcomes. Explore Professional Certificate Programme in Public Policy Management Navigating the Public Policy Digital Landscape The emergence of digital technologies has caused a seismic upheaval in the terrain of public policy. At its heart, digital transformation is a catalyst that has the potential to reshape government operations ranging from data collecting and decision-making to service delivery and public involvement. Traditional techniques of data collecting and decision-making, which often depended primarily on statistical models and surveys, are giving way to real-time, data-driven insights. Governments are using artificial intelligence (AI) and machine learning (ML) to evaluate massive data sets, resulting in more accurate and timely policy decisions. For example, the Centers for Disease Control and Prevention (CDC) in the United States uses AI to track and anticipate disease outbreaks in real-time, which directly influences public health policy decisions. Future Prospects: Challenges and Opportunities While the road of digital transformation in public policy has great promise, it is also fraught with difficulties. As governments continue along the digital route, fundamental concerns such as cybersecurity, data privacy, and digital exclusion must be addressed. On the one hand, as public services and data go online, fraudsters target them. To protect sensitive data and maintain public trust, governments must invest in effective cybersecurity infrastructure. On the other hand, the rising digitization of government services creates concerns about data privacy and security. Furthermore, the risk of digital exclusion must be overlooked. As governments strive for a digital-first paradigm, there is a risk that certain segments of the population, such as the elderly or those lacking computer proficiency, would fall behind. These are serious challenges, but they are not insurmountable. As governments around the world continue to navigate the digital transformation journey, they must balance the enormous possibilities with the hazards. It is a matter of finding the appropriate balance, of building an environment that harnesses the power of digital technology while ensuring that these transformations are inclusive, secure, and respectful of citizens' rights. Final Thoughts: Digital change in public policy is rewriting the rules of governance for the twenty- first century. It provides an effective means of improving public services, making data-driven policy decisions, democratizing policymaking, and fostering innovative digital governance models such as Estonia's e-Residency program and Digital India. It does, however, create problems that must be met with caution in order to ensure that the digital transformation path is inclusive, safe, and in the best interests of the individuals it serves. Thus, the journey of digital transformation in public policy includes more than merely integrating technology into government operations. It is about reinventing governance in the digital age. It is about redefining citizens' relationships with the state. It is about imagining a future in which government policy is more efficient, inclusive, and responsive to the demands of the people it serves. The digital transformation path in public policy will continue to develop as we move deeper into the twenty-first century. It promises to be a voyage full of chances and obstacles, growth and learning, but most importantly, it promises to be a journey towards a better, more connected, and digital future.

Source: Economic Times

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At $45tn, India to be world’s largest eco by 2052: CLSA

By 2052 — in less than 30 years from now and five years after the government-christened Amrit Kaal ends in 2047 — India could surpass the US to be the world’s largest economy with a nominal GDP of $45 trillion, a report by foreign broking major CLSA said. It also said that by 2027, India will surpass Japan to be the world’s third largest economy and by 2047, the end of the Amrit Kaal, it will be a $29 trillion economy. “We remain optimistic about India’s long-term growth prospects. Our forecast suggests the economy will reach $29 trillion in 2047 from the current $3.4 trillion and $45 trillion by 2052, and surpass Japan’s GDP by 2027,” the report by Indranil Sengupta, CLSA’s head of India research, noted. “However, we expect a slowdown in growth until September 2024, followed by a cyclical recovery in 2025.” CLSA estimates that the Indian economy will grow by 6.4% in the current fiscal, 6.5% in fiscal 2025 and 7.5% in fiscal 2026. We also published the following articles recently By 2052, India is projected to surpass the US as the world's largest economy with a nominal GDP of $45 trillion. A report by CLSA predicts that by 2027, India will overtake Japan to become the third largest economy. The report also forecasts a slowdown in growth until September 2024, followed by a cyclical recovery in 2025. CLSA estimates that the Indian economy will grow by 6.4% in the current fiscal year, 6.5% in fiscal 2025, and 7.5% in fiscal 2026. India's economic expansion likely moderated but remained strong in the September quarter, supported by robust service activity and solid urban demand despite a global slowdown dampening export growth. GDP growth is forecast to have slowed to 6.8% in the July-September quarter from 7.8% in the previous quarter. Consumer demand remained strong, largely driven by urban dwellers. India GDP growth is forecast to average 6.4% this fiscal year ending March 31 and 6.3% in the following year, driven partly by higher government capital expenditure.  Union Commerce Minister Piyush Goyal stated that under the leadership of Prime Minister Narendra Modi, India is set to become the third largest economy in the world. He urged the people of Telangana to vote for the BJP to be a part of this progress. Goyal highlighted the transformation of India's economy from being the 10th largest to the fifth largest in the world and expressed confidence that it will further grow to USD 35 trillion in the next 25 years. He emphasized the need for an honest government, led by a chief minister from a backward class community, to bring new opportunities to Telangana.

Source: Times of India

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MSMEs Seek Review Of MDA Policy

Gujarat-based MSME units, which participate in different exhibitions, are facing difficulties in getting subsidy under the market development assistance (MDA) policy. The district industries centres (DICs) process the applications submitted by MSMEs, however the grant amounts often fall significantly short of the requested subsidies. The GCCI has also raised the issue with the state government. In a letter to the industries department recently, the Gujarat Chamber of Commerce and Industry demanded that the assistance should be given in time. A senior member of the GCCI said, “We have received representations from our member units regarding the subsidy allocation for exhibitions under the MDA policy. The grant amounts often fall short. This has persisted for the past two years, causing distress among MSMEs and the DICs.” “During the October-December 2022 quarter, various DICs submitted requests for Rs 11.31 crore in subsidies. However, only Rs 4.37 crore has been granted. As a result, DICs have increasingly been reluctant to process claims, leading to a backlog,” he added. Gujarat-based chemicals, textiles, plastics, engineering sector companies participate in various national and international exhibitions and get significant orders. The industry has been demanding a review of the subsidy-allocation process under the MDA policy. We also published the following articles recently AAP has blessings of crores for welfare policies: Delhi CM Arvind Kejriwal AAP, unlike other political parties with crores of rupees, relies on the blessings of crores of people due to its welfare policies, according to Chief Minister Arvind Kejriwal. The party's success in defeating big parties is attributed to the powerful blessing of the public. The Mukhya Mantri Teerth Yatra Yojna, which has already sent 80,000 elderly people to various pilgrimage sites, will now be implemented in Punjab as well. The scheme, which primarily benefits women, is a testament to the party's commitment to serve the people and improve their lives. Vikrant Massey confirms 12th Fail has been submitted to the Oscars as an independent nomination Filmmaker Vidhu Vinod Chopra's 12th Fail is a stellar hit at the box office. Vikrant Massey confirms that 12th Fail is submitted for Oscars as an independent nomination. During his appearance on Sahitya AajTak 2023, Vikrant discusses his journey in the film industry, starting at 15 years old. He gained recognition for his role in Qubool Hai and caught attention with Permanent Roommates. Vikrant has also appeared in web series like Bang Baaja Baaraat and Mirzapur. Additionally, he has played supporting roles in Bollywood films Lootera, Dil Dhadakne Do, and Chhapaak. Mamata announces slew of new policies, sub-sea cable landing station, industrial corridors West Bengal Chief Minister Mamata Banerjee announces new policies and initiatives at the Bengal Global Business Summit. The state's economy is growing at 8.41% and its GDP is expected to reach USD 212 billion. Banerjee plans to double the state's exports, modernize logistics, promote renewable energy manufacturing, and establish four new industrial corridors. The summit is attended by business leaders from various countries. Mukesh Ambani announces an additional investment of Rs 20,000 crore in West Bengal over the next three years. The state is seen as a model of tranquillity and good governance.

Source: Times of India

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INTERNATIONAL

UN accepts Bangladesh’s Natural Fibers resolution

One of Bangladesh’s flagship resolution ‘Natural Plant Fibers and Sustainable Development’ was accepted unanimously at the United Nations on Tuesday (November 21). Bangladesh first introduced this resolution at the 74th UN General Assembly in 2019 and since then this resolution has been adopted bi-annually at the UN. It recognizes the strong support of the international community for Bangladesh's unwavering commitment to environmental protection and sustainable development through the judicious and sustainable use of natural fibers such as jute, cotton and sisal. Recognizing it as the world's oldest industry, the resolution calls on the world to consider natural fibers as a better alternative to synthetic and plastic-based products. The resolution also calls UN member states to promote sustainable production and use of natural plant fibers. In particular, it encourages member states to provide political support and mobilize resources to build their capacity to ensure sustainable production and use of natural plant fibers at national, regional and international levels. The resolution highlights the significant contribution of the production and use of natural fibers to accelerate the implementation of the Sustainable Development Goals 2030. While presenting the resolution, the representative of the Bangladesh mission expressed his gratitude to all the member states of the United Nations for their spontaneous and active participation in the negotiation of the resolution and for their contribution in achieving consensus on its various proposals.

Source: Textile today

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Taiwan & tn’s textile turnaround

Last Month a 15-member Confederation of Indian Industry delegation from ’s textile industry headed east. The mission was crucial as the sector is at a crossroads. To grow, it needs to diversify its portfolio in line with emerging global opportunities. Cotton dominates the TN textile sector. But most of the cotton comes from elsewhere. In synthetics too, the raw material comes from outside. Units in the state merely spin it into yarn and send it back to northern states.  Indian stocks hit $4 tn market capitalisation for first time ever 1 A new dealmaker for central & states got cabinet nod? 2 New LIC policy with a big gain & guarantees out now 3 In the case of cotton knitted garments too, the Tirupur region thrives on commodity production and is yet to scale heights in value addition and branded excellence on a global scale. And this is where Indian industry has to compete with China, Bangladesh, Vietnam and Indonesia. The bulk of the global market has moved away from organic fibres to man-made fibres and the growth is in technical textiles, estimated to become a $220 billion opportunity by 2030. So TN has to transition. What better way than by joining hands with a global leader? The CII delegation visited Taiwan, a country that has been focusing on technical textiles, especially athleisure and outdoor wear, for around 25 years. The CII team explored investment, joint venture and technology transfer opportunities. A delegation from Taiwan is set to visit Tamil Nadu early next year. “Our mission was focused on exploring and fostering trade opportunities between Taiwan and Tamil Nadu, especially in functional fabrics and technical textiles. India, in general, and Tamil Nadu, in particular, can be a key destination for Taiwanese firms to strengthen their global supply chains,” says G R Gopi Kumar, convenor, textile panel, CII Tamil Nadu, and managing director, Lakshmigraha Enterprises. The ‘China Plus One’ policy of global players also promotes newer manufacturing destinations. Around 80% of Taiwan’s textile exports are in technical textiles and athleisure, meeting almost 40% of global demand. Hardly 10% of India’s textile exports falls in this category and it barely accounts for 5% of the global trade. “A mere 10% production shift from Taiwan to India could double our exports in this category. Within India, Tamil Nadu is well placed to attract such cooperation as there are a lot of synergies. On its part, the state government has promised to address the pain points in joining hands with Taiwan,” says K Vel Krishna, coconvenor, textile panel, CII Tamil Nadu, and managing partner, Deiveegam Dyers.  Recommended by Taiwan’s biggest strength is the effort put in by Taiwan Technical Research Institute (TTRI) in developing new products. Tamil Nadu is looking to benefit from technical collaboration with Taiwanese players. “Production capacities can be added, but technical know-how is the key,” says an industry representative. “Only after visiting Taiwan, did we realize the progress its textile industry has made, especially in athleisure produced from manmade fibres. We cannot even imagine supplying to global sport events such as the FIFA world cup. They have also produced yarn from sugarcane and coffee beans and mixed that with polyester to bring out better functional fabrics and products in athleisure. We have a lot to gain from Taiwan’s industry,” says Udhayakumar P, VP Operations, SCM Garments. For Taiwan, the biggest attraction could be the Indian domestic market, which has been growing at a CAGR of 7%-8%. “By partnering with us, they could not only source products for exports, but also tap the Indian market,” says Gopi Kumar. Anticipating the need to shift to manmade fibre, the Tamil Nadu government had in March this year announced a special scheme of incentives and subsidies for textile units under the state’s industrial policy. The state’s handlooms and textiles minister R Gandhi last week promised a revised textile policy soon to encourage man-made fibre units with less than ₹50 crore investment to come up. The state has already gained the trust of Taiwanese nonleather footwear majors. Now to win over the textile majors, hopefully.

Source: Times of India

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Signal: The Very Group taps Generative AI to boost apparel retail experience

The Very Group will launch a new Gen AI Innovation Lab powered by generative AI, machine learning, and storage capabilities to deliver interactive and personalised digital shopping experiences to millions of customers. The company explained the Gen AI Innovation Lab will trial new generative AI-powered retail solutions to revolutionise how customers shop on its ecommerce platform, combining advanced cloud and generative AI capabilities with Very’s retailing experience and insights. Very believes this will help create new products and immersive ecommerce offerings that will power more relevant, timely and personalised experiences for its customers, and enable better decisions at scale for its colleagues. This collaboration will include Very engineers and data teams coming together to work closely with experienced specialist teams from the newly launched $100m AWS Generative AI Innovation Centre to leverage AWS generative AI capabilities through Amazon Bedrock, noted Very. Very highlighted that AI experts will help the company securely use generative AI at scale, navigate technical challenges, and roll out new experiences for customers more quickly and with less heavy lifting. Matt Grest, CIO at The Very Group, said: “We want to be recognised as one of the UK’s leading AI-powered retailers. To keep our customers satisfied and transform our business operations, we’ve chosen to build on our existing strategic relationship with AWS and incubate new generative AI-powered products with a trusted collaborator and innovator who understands how we work with data at scale.” The Very Group added it has already successfully implemented AI to enhance its business operations. The company said it uses AI to forecast product demand and plan inventory, which led to better product availability and enhanced customer satisfaction. Very is of the view that this collaboration with AWS is a significant step forward in its use of AI to enhance the retail customer experience.

Source: Just-style.com

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Heimtextil 2024: fully booked Carpets & Rugs hall with high growth in suppliers of machine-woven carpets

The global carpet industry is on the move - in the direction of Frankfurt. The new Carpets & Rugs hall at Heimtextil now boasts around 100 manufacturers and brands, including a strong increase in suppliers of machine-woven carpets such as Merinos Hali, Oriental Weavers Group, Ragolle Rugs, Universal XXI, Verbatex and the Belgian association Fedustria and its members. With the high response, the exhibiting companies are sending out clear signals for the new platform, where they will also present sustainable concepts alongside their new products. New designs, pioneering product developments and major industry trends are the focus of the new Carpets & Rugs Hall 5.1, which has been fully booked since the last wave of registrations in the fall. The latest increase in exhibitors comes primarily from the machine-woven carpet sector. At the forefront are market-leading suppliers from Belgium - one of the most traditional textile countries that stands for sophisticated quality in the carpet industry. Ragolle Rugs, Verbatex and the Fedustria association and its members are just some of the new entrants. Other global brands such as the top player from Turkey Merinos Hali San and Universal XXI, Spain's largest retailer and manufacturer, are also sending out clear signals for Heimtextil's ambitious plans: "With Carpets & Rugs, we are establishing a fixed annual date for the industry. This is why it was crucial for us right from the start to showcase the diverse range within the fitted carpet segment and to attain a well-balanced mix of products. We're delighted that we managed to accomplish this so effectively from the beginning," says Bettina Bär, Director Heimtextil. GLOBAL MEETING PLACE FOR TRENDS AND DESIGN From the industry's point of view, Heimtextil's USP as a global platform for trends and design is particularly convincing. Banu Kepekci, Managing Director of Merinos' sales subsidiary Medipa, emphasizes this: "As one of the world's leading manufacturers of machine-woven carpets, we are open to new platforms with serious potential. Heimtextil in Frankfurt has historically been a household name for the carpet industry. All color and design trends of tomorrow are presented here. We can therefore ideally show our existing and future customers that we have already recognized these trends and implemented them in our new products." The Oriental Weavers Group is also planning to exhibit a diverse range of products at Heimtextil, including traditional, modern and contemporary styles. Rashad Ibrahim, Export Manager of OWG subsidiary Mac Carpet, sees great added value for trade visitors: "The concept of the segment is very special for us as manufacturers as well as for buyers. It enables us to present our entire carpet range in one place. This makes it easier for interested parties to compare our various products. For buyers, Carpets & Rugs is therefore a one-stop shop for all their carpet needs." In addition, Carpets & Rugs is ideally integrated into the overall Heimtextil offering via the centrally located Hall 5.1. Whether DIY store, furniture store, carpet retailer or concept store: trade visitors to Heimtextil 2024 will benefit from the entire spectrum of textile interior design - from yarns and fabrics to finished products such as bed linen, blankets, cushions, curtains, wallpaper and carpets for every need. MEGATREND SUSTAINABILITY DRIVES THE CARPET INDUSTRY In addition to new products and product development, the megatrend of sustainability in particular is driving the carpet industry. Companies are investing noticeably in concepts. Banu Kepekci reports: "Our carpets are made partly from recycled PET bottles and partly from our own recycled polyester yarn. We have also switched our packaging lines to polybags made from recycled material and started installing photovoltaic systems on our warehouses and production halls. These reduce our carbon footprint by up to 50 percent." Across all manufacturing countries, the United Nations' SDGs are becoming the focus of the industry, with an increasing number of companies aligning their sustainability strategies with them. Rashad Ibrahim from the Oriental Weavers Group explains: "Our products are known for their high quality, beautiful design and competitive prices. We are committed to sustainable production practices and only use environmentally friendly materials." To promote SDG 12 "Sustainable consumption and production patterns", for example, the company has implemented several measures, including effective waste management based on the 3R principle (reduce-reuse-recycle). GLOBAL CONTACT POINT FOR ALL QUALITIES Sustainability, design, quality and variety: at Heimtextil 2024, Hall 5.1 will be an essential stop for anyone interested in the entire range of fitted carpets: from handmade and custom-made qualities to machine-made woven carpets and dirt-absorbing mats and runners. India is the focus nation in the area of hand-woven carpets. In addition to the diversity of Indian craftsmanship, the presentation also reflects the focus on sustainability and CSR. In 2024, companies including Heritage Overseas, Mittal International, The Rug Republic, Vini Decor, Rugs Inc, Rugs in Style and the Indian association Carpet Export Promotion Council will be exhibiting here. Many well-known Indian names can also be found among the manufacturers of rugs and floor mats. These include Classic Coir Factory, Floor Decor, Fibre World and Tufko International. In addition to the aforementioned companies Ragolle Rugs, Verbatex, Merinos Hali and the Oriental Weavers Group (Oriental Weavers, Mac Carpet, Egyptian Fibres Company), other global brands such as Nikotex Carpets from Greece and the Italian manufacturers Fini Cop and Royaltex represent the range of machine-woven carpets.

Source: Tecoya Trend

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